Custom Solution Turns Profit Drainer Into Profit Center

One of the world’s largest packaged snack food companies was losing millions of dollars each year servicing its small store accounts due to the high costs and inefficiency of traditional truck delivery to mom-and-pop convenience and off-route stores. In addition, store owners were not given proper customer service or purchase options. The sole inventory options for store owners was to purchase whatever happened to be left on the truck that day, creating a very frustrating customer experience.